WooCommerce
Free, open-source ecommerce plugin for WordPress; you supply the WordPress site and hosting.
Our verdict
What it does well
- Core platform is $0 with no monthly subscription and no revenue share
- Open-source code under the GPL; you choose host, payment provider and features
- Hundreds of extensions and themes in its marketplace
Where it falls short
- Needs a WordPress site and a host; woocommerce.com puts hosting at $25-$350/month
- Extensions are $29-$299/year each, so costs add up
- You manage updates and site performance through your host and WordPress
WooCommerce describes itself as the open-source commerce platform for WordPress. It lets merchants choose their own payment provider, feature set and host, and sells online and offline. The site cites more than 4 million stores built with it.
The WooCommerce plugin itself is free: woocommerce.com's pricing page lists the core platform at $0, with no monthly subscription and no revenue share. Because it is built for WordPress, you need a WordPress site and somewhere to host it; the same page says hosting runs $25-$350/month for most stores, rising with traffic.
Other costs listed on the pricing page: extensions at $29-$299/year each, and payment processing with no WooCommerce surcharge beyond your processor's fees. With WooPayments the page lists about 2.50-2.90% + 30 cents per transaction. The source code is on GitHub and the plugin readme gives the licence as GPLv3.
WooCommerce compared
Alternatives to WooCommerce
Hosted commerce platform for building and running an online store, selling in person and on other channels.
- Paid
Last updated 16 October 2026. Facts checked against the official site on 16 October 2026. How we make money